![]() ![]() SMS email campaign with incentive to sign-up for mobile.Content block in your existing emails promoting SMS.Here’s some simple in-store signage that Scott’s Restaurant and Bar uses to promote their SMS program. ![]() But how do they know the keyword and your code? That’s where your marketing expertise comes in handy. As we mentioned, customers are added to your contacts as soon as they opt-in to your messages using a keyword, like BURGER. Pretty simple, right? Let’s talk more about getting customers to join your program. Now when a customer texts BURGER to 12345, they are added to that particular campaign. Then she simply clicks Create Keyword and enters in BURGER and then clicks Save. Then under the Administration tab, she selects the customer short code (sample code 12345). First, Simone navigates to MobileConnect. Let’s follow along as she creates that important keyword, BURGER. Remember Scott’s Restaurant and Bar? Simone Wright, Scott’s digital marketer, needs to set up a few keys words in Marketing Cloud to start promoting her SMS program to customers. Marketing Cloud isn't available in the Trailhead Playground. Don't try to follow these steps in your Trailhead Playground. ![]() Read along to learn how you would take the steps in a production org. In this module, we assume you are a Marketing Cloud user. Overall keywords should be short, related to your brand, and unique to a campaign. Account for autocorrect failures or common typing errors (Burgur, bergur… I meant BURGER!).Beyond that, you are free to use any keywords you would like. These are considered global STOP keywords). HELP for recipients to request assistance and STOP so they can unsubscribe (Alternatives to STOP include: QUIT, CANCEL, END, and UNSUBSCRIBE. MobileConnect has a few noneditable keywords that you need to have active in your account. Now that you’ve taken a look around MobileConnect, let’s set up the all-important keywords. (No one wants to be woken up by a text at 4 AM) Be sure to set this up or you could face responses from customers like: STOP, Leave me alone, I’m trying to sleep, and so on. This feature helps keep your subscribers happy. It also helps for brand recognition if you aren’t able to use From Names in your market.Ī send blockout is a period during which messages can’t be scheduled from your MobileConnect account. ![]() Let’s review a few of these settings in more detail.Ĭreate a header and footer to quickly add consistency to all future text messages. You can also drill down further into each provisioned code from this tab to see specific account settings and keywords. Next, you’ll find the Administration tab, where you can adjust settings, update From Names, and schedule a blockout window. Here you can create messages, reports, and manage mobile contacts. Before we dive into all the cool stuff you can do, let’s review the MobileConnect pages to get familiar with the interface.įirst up, the Overview tab. With MobileConnect, you can easily create SMS campaigns using prebuilt templates and then personalize those messages using your customer data. As a one-stop texting solution, this Salesforce messaging App is apt for businesses across different industries including Healthcare, Life Sciences, Manufacturing, Education Hospitality, and more.After completing this unit, you’ll be able to: This easy to install App can be downloaded from Salesforce AppExchange by following simple instructions. This SMS App for Salesforce works equally well in the Salesforce Classic, as well as lightning platform without the need for additional configuration. Endowed with advanced texting features, this SMS app is one of theīest SMS app for Salesforce that can help organizations to increase customer engagement through batch texting, automated texting and conversational texting. Built natively on the Salesforce platform, this powerful SMS solution allows users to send individual or bulk SMS to accounts, contacts and leads from the Salesforce panel. Smart SMS app from Girikon is a one stop Salesforce texting app that empowers app users to connect with their customers and partners in the most effective way. Smart SMS App – Allowing Users to Send SMS from Salesforce ![]()
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